Ready for a shift in momentum for your service-based business?
Let’s Change That.
Step behind the scenes with eight industry leaders and gain the insider knowledge you need to elevate your career. This FREE replay is designed to set you up for your best year yet!
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What You’ll Gain:
Insights: Actionable strategies to help you navigate the year ahead
Trends: Discover where the industry is headed and how to stay relevant
Community: Connect with like-minded pros who are raising the bar in operations


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Meet the Speakers
This panel pulls together eight accomplished leaders with deep ties to the service provider industry. Each has extensive experience running their own business and brings diverse perspectives, proven expertise, and a strong understanding of the challenges and opportunities in our space. They’re leaders in navigating change and are dedicated to empowering service providers to thrive.

Natalie Gingrich
Founder of The Ops Authority, industry expert, and creator of the Director of Operations Certification.
Founder and CEO of The Ops Authority. She has been in operations for two decades – either in healthcare, corporate America, or as an entrepreneur. Natalie's goal is to bridge the gap and overwhelm when it comes to processes and systems, growing a team, and setting up solid business foundations. She has spent 15 years in corporate operations and leadership at a Fortune 150 company.
When given the opportunity to leave, she put the knowledge, certifications, and experience to work by creating her own consulting firm as well as a certification. She developed the Director of Operations certification to equip existing ops experts with a flexible profession, outside of corporate but still playing a huge role in small businesses, globally.

Melissa Froehlich
Melissa Froehlich is a sought-after Strengths-Based Business Strategist and Kolbe Certified™ Consultant who helps service providers create businesses that feel aligned, intentional, and built to last. Blending proven strategic frameworks with Human Design and strengths-led operations, she delivers clarity, confidence, and sustainable growth. After leaving her Fortune 500 career to build a multi–six-figure business of her own, Melissa now empowers entrepreneurs to step into their CEO role with strategy that aligns with their unique strengths—not the industry’s one-size-fits-all rules.


Dielle Charon
Dielle Charon, MSW, is a certified life coach and 7-figure sales expert for WOC Coaches. She is the host of the Woman of Color Sales Show Podcast with over 150,000 downloads and runs two sales programs: Five Figure Freedom and Six Figure Liberation, which have served over 300 WOC.

Layne Booth
Layne Booth, PMP, SSGB is known as the data, metrics, and KPIs go-to for small businesses. She now teaches bookkeepers, DOOs, and consultants how to bolt-on dashboard services and raise their rates through the Dashboard Designers Certification Program.


Emily Reagan
Emily Reagan teaches marketing assistants how to think like real marketers — and position themselves as sought-after pros. She’s a freelance marketing coach and the founder of the Digital Marketer’s Workgroup, a private network of top-tier marketing service providers, specialists, and marketing managers who keep online businesses running smoothly. She also hosts the top-ranked podcast The Marketing Freelancer.

Bre Cain
Bre Cain is the Founder & CEO of The Cain Collective and the visionary behind the VA Leadership Academy, ICON & Lightning VA Agency, and VA Fest LIVE; the first in-person conference for the virtual assistant industry. She has trained thousands of VAs worldwide, built a seven-figure empire from her kids’ playroom in under two years, and is preparing to launch TWIVVA, a first-of-its-kind “Tinder for VAs” app designed to simplify and accelerate matching between business owners and virtual assistants. Bre is widely recognized as the go-to leader transforming the modern VA industry and shaping the next generation of powerhouse service providers.


Heather Crabtree
Heather Crabtree is a business strategist, coach, and creator of the Built to Flow™ Framework: a life-aligned, season-aware approach to sustainable business growth. For over two decades, she has built several businesses (and sold one), led large communities, spoken on stages, and continues to help seasoned service providers evolve their business in a way that honors their energy, capacity, and the chapter they’re in now. She’s also the co-owner and COO of a multi-state law firm, a mom of three — two on earth, one forever guiding her work — and the author of the upcoming book Built to Flow.

Jordan Gill is a multi- 7-Figure Business Strategist whose mission is for high-achieving business owners to prioritize rest without sacrificing revenue! Her podcast, Systems Saved Me®, goes behind the success of businesses to spotlight the invisible systems you've never seen or heard of. When she’s not spreading the gospel of systematic success, she’s working on one of her thousand-piece jigsaw puzzles or traveling the world with her husband and bonus son.

Reflecting on 2025: What worked, what didn’t, and the biggest lessons learned.
Looking Ahead to 2026: Predictions and strategies to stay ahead in 2026.
Your Next Steps: How to position yourself as an indispensable leader in the coming year.


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Are a service provider or operator seeking clarity in your next steps
Want to stay competitive in the fast-evolving online space
Value expert advice and fresh perspectives to grow your business
Are you ready to thrive in 2026?

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